Online Dual MSc and MA in Strategic Marketing - Specialisations

In an increasingly volatile business world, the role of the marketer has become more crucial than ever. Versatility within this vast field of expertise is also highly sought after among employers across the world, and employees with the skills and ability to develop a long-term sustainable strategy are invaluable.

The online Dual MSc and MA in Strategic Marketing programme includes a number of specialist pathways, all designed to give students absolute control over the direction they wish to take their marketing studies. The course is delivered 100% online from anywhere in the world through the innovative learning platform, InterActive. 

You can choose from the specialisations below:

All specialisations are available subject to student demand.

This online Dual MSc and MA in Strategic Marketing programme has been designed by London School of Business & Finance (LSBF) and is jointly awarded by Geneva Business School and the International Telematic University UNINETTUNO.

Duration: 18-36 months
Start dates: January, March, June, and October
Campus availability: Online
Fees: £1,250 per module
  • UK undergraduate degree (any class) or equivalent – any subject areas
  • English Levels 5.5 IELTS (5.5 in all bands)
  • No working experience is required, but it is considered an advantage

Students who do not meet academic requirements can be assessed on their relevant work experience (5 years management experience minimum for mature study route)

Important Information, Terms & Conditions

*Please note that not all study modes/campuses/intake combinations are possible within the programme offered. The programme runs based on student demand. Please contact your student advisor for more information.


The online MA in Strategic Marketing programme will provide students with the invaluable knowledge and expertise they need to succeed in an increasingly competitive business environment.

Modern marketing professionals have more communication channels and marketing tools at their disposal than ever before, so an up-to-date knowledge of the modern marketing environment is an essential requirement for success.

Discover the different specialisations of our online master's degree:

Call us today

To speak to an Advisor, call us.

Study online:
+44 (0) 20 3535 1173

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“I chose the Marketing course at LSBF because it suited my needs best and I was impressed that I could choose my own pathway to tailor the course to my specific career ambitions.”

Katriina Marja Kuusela
MSc Marketing Student


"As a student at LSBF, I was able to benefit from a first-class higher education, acquainting myself with the latest tools and qualifications"

Chriszelle Borja
Senior Marketing Exec, Nike
MSc Marketing Graduate